Seasonal Events

When to Visit Japan – Festivals & Seasonal Highlights

Japan changes dramatically through the year. Cherry blossom in spring, summer matsuri, autumn colours in the mountains, winter snow festivals in the north — each season brings a completely different feel.

Some events last only a few days. Others are local and easy to miss unless you know they’re happening. Timing your trip well can make the difference between a good holiday and a brilliant one.

Below you’ll find our month-by-month guide to what’s on across Japan. Use it for ideas — and when you’re ready, we’ll help you build the right season and events into your itinerary.